I'm Kika MacFarlane, an artist and designer based in Idaho.
My work is centered around play and the outdoors. I create illustrations, original pieces, and murals.
I also run Playday Studio, designing graphics & animated videos for clients like Patagonia, The Nature Conservancy, Wild Rye, Sun Valley, and more.
Get in touch: kika@playday.studio
Clients & Collaborations
Patagonia
Pela Case
Pinedale Fine Arts Council
Preserving Legacies
Project Bigwood
REI
Skida
Space Daisy Coffee Company
Stio
Substack
Sun Valley
Target
The Lancet
The Nature Conservancy
The New York Times
Tincup Whiskey
TREW Gear
WeWork
Wild Orca
Wild Rye
Wood River Land Trust
Wylde Beet
YETI
5Gyres
Access Fund
Arctic Institute
Bass Pro Shops
Chums
City of Hailey
Coors
Galison Publishing
Idaho Rivers United
IKON Pass
Indigenous Women Outdoors
Injinji
Intersectional Environmentalist
JH Conservation Alliance
Jackson Hole Land Trust
Jackson Hole Public Art
Kiehls
Left on Friday
Melmarc
Mountain Gazette
Nomadix
Oceans North
Oiselle
Residencies
Joya Air, 2026
Awards
AIGA Best in Animation, 2022
Shows
Idaho Rivers, Sun Valley Museum of Art, 2024
Press & Features
What We’re Made Of: Kika MacFarlane, Visit Sun Valley, 2026
Hailey artist helps add playful modern touch to Dollar Mountain, Idaho Mountain Express, 2026
Knitting, painting and shredding, Idaho Mountain Express, 2025
The Out Of Collective Podcast – E5 – w/ Kika Macfarlane, 2025
A Wild Rye Rebrand: Meet the Artist, Wild Rye, 2025
Idaho Rivers Offer Inspiration for Artists, Poets and Songwriters, Eye on Sun Valley, 2025
'Nature Windows' mural gives glimpse of life in Hailey, Idaho Mountain Express, 2024
Meet the Artist: Kika MacFarlane, Injinji, 2023
Campaign Will Reveal Data on Plastic Pollution in National Parks, GearJunkie, 2022
Target mural artist Kika MacFarlane's got a 'big daddy mural' in the works, Jackson Hole Mountain Express, 2022
Artist Spotlight: Kika MacFarlane, Outpatch, 2021
Behind the Artist - Kika MacFarlane, Pela Case, 2021
Chums Artist Series: Kika MacFarlane, Chums, 2021
Using Illustration to Ignite Activism with Kika MacFarlane, Climate Designers, 2020